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So how did the "99" get its name?

The ‘99’ Flake can trace the roots of its name all the way back to Italy

Nothing seems to anger nostalgic Brits quite like the fact that “99” Flakes don’t cost 99p. Except perhaps the extortionate price of Freddo chocolate bars.

Some people assume that the “99” Flake derives its name from its original cost. However, this isn’t the case.

While the origin of the “99” Flake name is still somewhat shrouded in mystery, there is apparently a logical reason for its title that has nothing to do with the price tag.

The name of the “99” Flake, an ice cream cone traditionally served with a Cadbury Flake perched inside, was reportedly inspired by Italian royalty.

It all stems back to Italian soft ice cream makers working in County Durham in the 1920s who decided to incorporate the Flake into their ice creams in order to increase interest and boost sales.

Their chosen combination proved very popular, so much so that they needed to devise a memorable name for their innovative creation.

In the days of the monarchy in Italy the King has a specifically chosen guard consisting of 99 men, and subsequently anything really special or first class was known as ‘99’ – and that is how ‘99’ Flake came by its name Cadbury states.

While the regal connection of the “99” Flake to the Italian monarchy may sound impressive, there are other theories circulating about how the ice cream obtained its name.

In 1922, a man called Stefano Arcari opened up an ice cream shop in Scotland at 99 Portobello High Street.

He would apparently break a Flake in half and then place it in the ice cream to serve to his customers, taking inspiration from the shop’s address for the ice cream’s name.

It has been a family legend for as long as I can remember that my grandad invented the ‘99’, but the problem is, we have no proof,” Tanya Arcari, Stephen’s granddaughter told the BBC.

My dad always said that my grandad broke a Flake in half – before the short ‘99’ Flakes were manufactured – and stuck it in an ice cream.
We’re not sure of the exact date he did that, but it was not long after he opened the shop in 1922.

Rudi Arcari, Stephen’s son, believes that a representative from Cadbury’s may have then taken the idea.

Others speculate that the “99” Flake was so-called to honour the i Ragazzi del 99, “the Boys of ‘99’.

They were a group of soldiers born in 1899 and so the last to enlist in the First World War.

Some streets in Italy have been named after them in commemoration.

Scottish ice cream brand Porrelli scoops fresh Asda listing

ROKK customer Porelli is celebrating after scooping an exclusive deal with Asda to stock two new ice cream flavours.

Produced on the ROKK RFE 1200 Twin Barrel Continuous Freezer, Porrelli’s new Bubblegum Swirl and Hazelnut Chocolate flavours will be available in 51 stores in Scotland.

This new deal is the Paisley based ice-cream factory’s first supermarket listing for the flavours, following a recent investment of £35,000 in state-of-the-art technology allowing new innovative flavours to be invented.

The new flavours are available in a 500ml size, retailing at £2.50 a tub and are in addition to the Vanilla and Scottish Tablet dairy ice cream tubs which are already available in Asda stores.

The family-run company have been working with Asda for more than 20 years and previously participated in Asda’s Supplier Development Academy, helping to boost the business from direct delivery to local Asda stores in Glasgow to a national Scottish distribution through depot.

Enzo Durante, managing director at Porrelli said:

We are thrilled to secure our first national supermarket listing for the Bubblegum Swirl and Hazelnut Chocolate flavours.

Over the past few years we’ve seen real innovation of ice cream flavours mimicking confectionary, thanks to a revival of the modern-day ice cream parlour.

Thanks to this consumer demand, we are always developing new flavour combinations and sauces, so it’s good to see this popularity now finding its way into retail pots in the supermarkets.

 Regional buying manager at Asda, Heather Turnbull, said:

Porrelli Ice Cream has been available at Asda for 20 years now and has been a huge success in stores across the country, so we know our customers are going to enjoy the two new flavours that have launched.

Over the years we have stocked a number of Porrelli Ice Cream products allowing customers to enjoy luxury ice cream packed full of home-grown Scottish taste, talent upporting local Scottish suppliers is an integral part of what we strive to do at Asda and we’re delighted to continue to support Porrelli Ice Cream range across our stores.

Porrelli has been making ice cream for more than 90 years for the catering and retail industry and stocks more than 100 flavours.

The company is well-known for its unusual flavours including Tablet, Iron Brew, Turkish Delight and Italian Mascarpone & Amarena Cherry.

Story courtesy of Scottish National

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The alternative dairy market grows with vegan popularity increase

As veganism is accelerating towards the mainstream, the demand for plant-based food products (in particular dairy alternatives) has increased.

This is according to a recent market study (Dairy Alternatives Market by Future Market Insights), which predicts that the revenue of the dairy alternatives market will reach US$ 34.6 billion by 2029. In terms of value, the global dairy alternatives market is projected to register a CAGR of 8.3% during the forecast period.

The trend of veganism is a primary factor for this demand and health-related concerns such as allergies from milk and lactose intolerance are playing a vital role in the growth of this market. With the increased exposure to the dangers of dairy products, more consumers are leaning towards non-dairy milk, which, in turn, is providing a significant boost to the dairy alternatives market.

A further reason for this surge in sales is due to consumers’ growing concerns for animal welfare and reducing their impact on the planet.

Dairy alternatives have been competing in the dairy space now for decades, but the competition has intensified as dairy alternatives are expanding in styles, product categories, and types. Growing research and development, product line extensions, and marketing campaigns have led to increased sales of dairy alternatives.

Read the full article here

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Full range of New ROKK Homogenisers now launched

We are pleased to announce the ROKK Homogeniser range has been fully extended to include the 3, 4, 5 & 6 Series high performance Homogenisers now.

ROKK homogenisers / piston pumps are available with capacities from 250-7500 lt/h as no stage, one stage or double stage depending on application. See the individual specifications below:

  • ROKK 3 Series with capacities from 250-1000 lt/h
  • ROKK 4 Series with capacities from 1000-2000 lt/h
  • ROKK 5 Serieswith capacities from 1000-4000 lt/h 
  • ROKK 6 Series with capacities from 2050-7500 lt/h

See the ROKK website for more details or please get in touch to discuss your specific requirements.

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See us at the Ice Cream and Gelato Expo 2019!

See us 12th-14th February at the Yorkshire Event Centre, Harrogate

The Ice Cream and Gelato Expo is a unique expo showcasing a huge assortment of ice cream varieties together with its equipment and supplies. This show provides a unique forum for suppliers, retailers, caterers and manufacturers of ice cream products. 

The show aims to encourage and support the production, vending and consumption of premium quality ice creams and other frozen treats. The Ice Cream and Gelato Expo also showcases the various types of machinery and equipment’s utilized by the ice cream industry.

The event enjoys massive popularity among all the sections of the society and within all age groups. The event provides the ideal opportunity to business to build brand images, create and optimize business opportunities and launch new products.

If you’re looking for new products, suppliers, inspiration or a new business venture, don’t miss out on the only dedicated exhibition for the Ice Cream Industry.

To pre-register please click here.

Click here to watch the highlights of the Ice Cream Expo 2017 or click here to watch Steve Christensen: The Ice Cream Bloke’s videos of the first and second day.

Opening Times

Tuesday 12th February
10.00am – 5.00pm (last entry 4.30pm)

Wednesday 13th February
10.00am – 5.00pm (last entry 4.30pm)

Thursday 14th February
10.00am – 3.00pm (last entry 2.30pm)

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New ROKK 3 Series Homogeniser

Brand new for 2019, ROKK introduces the 3 Series, a high pressure homogeniser and piston pump with excellent performance and reliability.

With machines from 25 – 25,000 L/H for a superior ice cream mix combined with highly competitive pricing, ROKK offers local service and spare parts support from it’s UK distributers Machinery World.

FEATURES

  • Designed according to the EU safety rules (CE standards)
  • Single and two stage options
  • Engineered, manufactured and tested according to ISO EN 9001 Quality System
  • Engineered and designed for easy maintenance and clearing (CIP and SIP)
  • Suitable for abrasive and viscous product
  • Automatic homogenisation pressure controller with pneumatic adjustment
  • Stainless steel construction (Frame) and electrical panel board
  • Less footprint with ergonomic design
  • Sanitary design analogue diaphragm high pressure gauge
  • V belts drive train and gearbox speed reduction unit
  • AC motor drive

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New addition to the Ciccarelli family business

If you’ve had an Italian gelato in the North East of England, chances are it will have been made by one of the Gregorio brothers of family-run business Ciccarelli. The fleet operators, food service wholesalers and owners of a gelateria on South Beach still use an antique Carpigiani L40 to make multi award winning gelato – but the veteran has recently been joined by a brand new Cattabriga Multifreeze Pro 18.

We spoke to Domenico to find out how the two new workmates were getting along.

Ciccarelli started serving gelato to the people of Northumberland in 1966 from just one ice cream van. Today the business, which is run by the five Gregorio brothers Michele, Antonio, Gino, Franco and Domenico, operates a fleet of 30 vans, multiple static pitches, a beach-side Artisan Gelateria, 200 cover Fish & Chip Restaurant Takeaway and an Ice Cream Factory which wholesales to some of the best known restaurants and tourist attractions in the region.

Named for mother Elena (nee Ciccarelli), who still plays an active role in the business, the gelateria produces over 40 flavours daily, using the finest ingredients from Italy blended with milk and cream from the local dairy. The family don’t use freezers for storage but produce fresh batches on multiple batch freezers all day, every day – which leads you to wonder – just how many litres will the Carpigiani have produced in its life span?

They invested in their brand new Cattabriga Multifreeze Pro 18 after Franco visited the Machinery World stand at the Ice Cream Expo and was shown the batch machine in action. His positive reaction prompted Domenico to drive to Machinery World with some mix to try it out first hand:

Whilst we have been buying parts from Machinery World for about ten years, we used to buy our machines from Italy,” says Domenico. “But being able to pop down and trial the machine with our own mix was fantastic – and I was incredibly impressed from the word go with both the machine and the Machinery World approach.

hey were as fast and efficient with the delivery and installation of the Cattabriga as they are with the spare parts arm of the business,” he continued. “An engineer came up, installed the machine and did a full days’ training with the staff. He also left his phone number which was great, as with most things it takes time to get used to – we didn’t believe how efficiently it could work at lower settings. When we came across a problem he answered straight away and gave us all the reassurance we needed as we kept jamming up the blade.

And the machine itself?

I have always wanted a brand new Cattabriga,” admits Domenico “and LOVE the economy of metal blades, as I change the plastic scrappers religiously every season on all the batch freezers.

The capacity range is incredible – I still can’t quite believe that you can mix anything between 2litres and 18litres in the same barrel.

The girls love it too:

It freezes really quickly, making production so efficient – we were using 3 machines in a pattern continuously making small batches all day, but now I just use this one – Jessica

I like how we can choose separate settings for the sorbets, the choice of levels of hardness and how quickly it freezes. The front door doesn’t ice up either so it is incredibly easy to operate – Kirsten

So will the Cattabriga take the place of the Carpigiani?

It is a fantastic machine, but, hey, the L40 is family – if you can’t use the stick (paddle) you’re not a true gelateo!” laughs Domenico.

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Planning ahead for 2019!

The Ice Cream Alliance is a membership association that supports the ice cream industry. Their mission is to “encourage and support the production, vending and consumption of premium ice creams and other frozen treats”.

It is the only membership trade association for the ice cream industry in the United Kingdom and is the organiser of the Ice Cream Expo. This is an annual event and the only one of its kind in the UK, attracting visitors and businesses from all over the world.


What does the ICA do?

The Ice Cream Alliance works hard to represent the interests of its members as well as the general trade and to promote the industry as a whole. This can involve liaising with authorities such as EHOs, Trading Standards, planning officers and event organisers to best help members.

More particularly, they are involved in an ongoing campaign regarding ice cream in schools, including lobbying Parliament and influencing policy makers, addressing the media and giving access to practical tools to help their members.

They are also working hard to promote quality ice cream. This involves giving the public information about what real artisan ice cream is and the opportunity to enjoy local ice cream products.

If you’d like a copy of the 2019 Wall Planner, you can download one on the link below

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A recipe for success

Frederick’s Ice Cream of Chorley, Lancashire has been making delicious ice cream to a traditional Italian family recipe for over 100 years – but the company has recently added a new ingredient or two to their mix.

The Federici family, now in their fourth generation of ice cream expertise, have invested in their brand new Cattabriga Multifreeze 18 Pro Batch Freezer and ROKK RIF1500 ingredients feeder, and are already noticing the difference.

“We chose these two machines from Machinery World’s wide range because they are not only reliable but also extremely energy efficient, which is very important to us,” explains Donna Townson, a third generation Federici who runs the business with her parents Tony and Liz, brother Louis and sister Roseanne, “but they are also so versatile and easy to use, enabling us to add ingredients in a whole range of different ways”.

Another unexpected benefit was the texture of the ice cream, as Louis, who runs the production side of the business, explains:

Cattabriga are the Ferrari of batch freezers, so we knew the technology would be top of the range and give us so much production flexibility and thus efficiency,” he says, “but we were surprised – and delighted – with how much smoother the ice cream is – it’s the perfect texture for our range of luxury ice creams”.
There certainly is a range to be proud of: Frederick’s have over 100 delicious handmade flavours in stock at any time, and more than 200 recipes to choose from, each made using a blend of the highest quality natural ingredients combined with Italian passion and expertise.

The ROKK ingredients feeder enables the family to add inclusions such as honeycomb, Oreo cookie pieces, chocolate chips and fruit preparations to the ice cream as it comes out of the continuous freezer, which is invaluable for their wholesale customers as Donna explains:

“Many of our hotel, garden centre, restaurant, dessert bar and even wedding customers like to offer bespoke flavours, designed perhaps to complement a specific menu, season or celebration. Our new equipment – and on-site labelling facilities – mean we can produce small, high quality batches quickly and efficiently.”

So is the relationship with Machinery World another new recipe for Frederick’s?

“Not at all,” laughs Donna: “Machinery World are a tried and tested part of our history, just like our ingredients”.

The relationship began about six years ago, when they traded in two small machines for a second-hand continuous freezer which had been refurbished to the highest standard by Machinery World’s in-house expert engineers. The team continue to service the machine, ensuring it never misses a beat.

“We love working with Machinery World,” says Donna. “They really understand our business and are extremely knowledgeable, with superb after sales service. They are also hugely versatile: we were able to trade-in one of our older machines, which made it possible for us to afford the new, top of the class machinery we really wanted”.

Whilst the two latest additions to the Frederick’s mix feature the latest technology, it is the way in which the family combine traditional recipes, luxury ingredients and age old ice cream expertise with the use of modern machinery that the fourth Federici generation, Emma and Amy are learning, ensuring every lick will continue to taste unbelievably delicious for years to come.

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