Michael Portillo’s coast path adventure in Cornwall visits MW customer, Roskilly’s Ice Cream.

On 15 September Channel 5 broadcast Michael Portillo’s south west coast path adventure – his final stretch in Cornwall, and takes in a coastline of coves, sub-tropical garden and smugglers’ creeks.

He also visited Roskilly’s Ice Cream a Machinery World customer who has a ROKK RFE 1200/2 twin barrel continuous freezer and ROKK RIF 1500 ingredient feeder which Michael is filmed using to fill some ice cream tubs.

Michael Portillo is a British journalist, broadcaster and former politician. His broadcast series include railway documentaries such as Great British Railway Journeys and Great Continental Railway Journeys. A former member of the Conservative Party, he was Member of Parliament (MP) for Enfield Southgate from 1984 to 1997 and Kensington and Chelsea from 1999 to 2005.

ROKK’s RFE continuous freezer range comprises of 13 machines, each varying in size and power, but all being ideal for use in small laboratories all the way up to large factories. Equipped with self-contained Bitzer freon ‘refrigeration’ compressors, each machine in the RFE continuous freezer series has been designed for easy installation and increased mobility in the factory.

The ROKK RIF 1500 ice cream fruit feeder is a durable and highly flexible machine which allows for flavour enhancing clusters to be uniformly and consistently added to a continual flow of ice cream without risk of causing time consuming blockages.

Indulgent ice cream sales explode as Brits treat themselves more at home.

“Well over a third of consumers are treating themselves now more than ever”

While scores of Brits embraced healthier lifestyles during lockdowns, others boosted their morale by tucking into treats.

That’s shown by the extra 54 million litres of ice cream that went through the tills last year, adding £226.1m to the take-home market [Kantar 52 w/e 27 December 2020]. And, as consumers sought out comfort in calories, indulgent lines were the biggest winners. To sum up the nation’s mood: Magnum was the fastest-growing brand and better-for-you sensation Halo Top was the fastest-falling [Nielsen].

“Well over a third of consumers are treating themselves now more than ever, and are looking for comfort and indulgence,” says Kat Jones, marketing manager at Häagen-Dazs.

So where does all this indulgence leave low-calorie lines? Was ‘healthy’ ice cream just a flash in the tub? And with lockdown restrictions easing and people venturing out, what’s the forecast for ice cream this year?

“As the pandemic took hold there was a really big resurgence of growth in indulgence”

Read the full article here